Check our best download free coca cola backgrounds collection. Creative brief 3 background coca cola is an international conglomerate established in atlanta, usa in the 1880s. It first appeared in the atlanta journal constitution in 1886 as both a slab serif and chunky sans serif it wasnt until mid1887 that frank robinson, coca cola s bookkeeper, drew the first traces of the spencerian script logo. The drink proved so popular that in 1902 bradham incorporated the pepsi cola company. Coca cola finally determined that the illnesses were the result of an improperly processed batch of carbon dioxide.
You can also upload and share your favorite cocacola backgrounds. Cocacola in 2015 matt curd matt curd page 1 marketing plan. Coca cola was slow to issue a response to the problem, taking several days to address the media. Beside it, coca cola also maintain their reputation as the leading company in the world using pestle analysis so that coca cola can. You can also upload and share your favorite coca cola wallpapers. Although it was a very tasteful drink to everyone who sampled it, cocacola consisted only of syrup and carbonated water. From the star coca cola drink to inca kola in north and south america, vita in africa, and thumbs up in india, the coca cola company owns a product portfolio of more than 3500 products. The world of the world of coca cola article pdf available in communication research 195. Cola, and thinking the two cs would look well in advertising, pens the famous spencerian script logo. The company background and history of coca cola marketing essay. The cocacola company, american corporation founded in 1892 and today engaged primarily in the manufacture and sale of syrup and concentrate for coca cola, a sweetened carbonated beverage that is a cultural institution in the united states and a global symbol of american tastes.
Tons of awesome coca cola wallpapers to download for free. Coca cola bottling begins when the first bottling contract is signed. The downloadable file is available in jpeg, in large screen resolution 1024x768. Cocacola, taste the feeling, and the contour bottle are trademarks of the cocacola company. Help us support the uso as they support increased active duty. Over the past decade, coca cola has been experiencing a decline in sales due to increasing health and obesity concerns. This was an overview on the global coca cola company. Company background the history of cocacola began in a garden of atlanta georgia, us, more than 100 years ago when john perberton, pharmacist profession, invented the world s most popular drink 8 month may 1886, to discover a taste syrup fragrant and delicious with effect tonic stimulating, restorative, that. Coca cola industry analysis research paper introduction. Cola sustainability report 2018 conveys the approach to sustainability of coca. It was founded on 8 may 1886 in the georgia united states. On the positive side of my swot analysis, i identify management as a key internal strength. Coca cola amatil for the distribution company 1886 there are currently 114worldwidebrands and 10 brands of coca cola products in pakistan.
The communication strategy adopted takes into consideration the company product position, the potential of the company products in the global markets, the society, and the market where the products. The coca cola company, american corporation founded in 1892 and today engaged primarily in the manufacture and sale of syrup and concentrate for coca cola coke, a sweetened carbonated beverage that is a cultural institution in the united states. Hoping to duplicate the recent success of coca cola, bradham named his sweet cola flavoured carbonated beverage pepsi cola in 1898. It is one of the top companies of the world and has remained as the number 1. Coca cola background for powerpoint coca cola ppt backgrounds. The coca cola company is the worlds number one maker of soft drinks, selling 1. The cocacola company is an american multinational corporation, and manufacturer, retailer, and marketer of nonalcoholic beverage concentrates and syrups. Share our ethical values with people interested in learning about coca cola femsa. If you see some coca cola backgrounds free download youd like to use, just click on the image to download to your desktop or mobile devices.
Cocacola powerpoint template for professional presentations. Like many people who change history, john pemberton, a civil war veteran and atlanta pharmacist, was inspired by simple. Foods and drinks backgrounds microsoft powerpoint version. It first appeared in the atlanta journal constitution in 1886 as both a slab serif and chunky sans serif it wasnt until mid1887 that frank robinson, cocacolas bookkeeper, drew the first traces of the spencerian script logo.
The new coca cola ppt template is an updated powerpoint template with white background and images from the coca cola commercials that you can use to make an elegant and professional ppt presentation. Searching for open positions is easy to do on their official website. Coca cola logos designed with red and white colors that you can use in your about cocacola firms presentations coca cola powerpoint background. Coca cola has open positions both for high school graduates and those with higher education. Coca cola is the manufacturer, retailer, and marketer of beverages, syrups and concentrates that are nonalcoholic. The company had initially judged the problem to be minor and did not immediately investigate the extent of the issue. The company produces coca cola, invented in 1886 by pharmacist john stith pemberton in atlanta, georgia. Coca colas background cocacola was founded in 1886 in atlanta, georgia. Cola is first served at jacobs pharmacy on may 8, 1886.
This was an overview on the global cocacola company. The uso is on the front lines with the fight against covid19. This free powerpoint template is perfect for all kinds of presentations about this american brand and its. Cocacola company background information, suppliers.
Cola japan and bottling partners in japan and reports on specific activities and accomplishments stemming from that approach. Tons of awesome coca cola background to download for free. Background and history cocacolas history dates back to the late 1800s when atlanta pharmacist john pemberton mixed caramelcolored syrup with carbonated water to come up with a drink that many people at the time thought was different than anything theyve ever had. The report provides data, articles and other content on activities that the coca. The world of the world of cocacola article pdf available in communication research 195. Like many people who change history, john pemberton, a civil war veteran and atlanta. The company background and history of coca cola marketing. Set forth the procedure to sanction those who commit offences against our.
Throughout cocacolas history, the brand has gone through numerous advertising campaigns and slogans, adapting with each era it has surpassed. At the bottom, you can see the classic red wave complete with condensation droplets designed to make it look like a refreshing can of soda. Apr 23, 2015 marketing and promotions in the cocacola company have infused various item trademarks including the pause that refreshes which was used in 1929 and the have a coke and a smile, that was the slogan the company used in 1979 advertising campaigns and always coca cola, which became the companys slogan in 1993 when its sales of. Coca cola, cokediet, fanta orange, kinley, minute maid, splash, sprite, sprite 3g, sprite zero once upon a time.
Bradham 18661934, a pharmacist in new bern, north carolina. Company achieves or exceeds all full year guidance. Coca cola reports strong growth in fourth quarter and full year 2019. Cocacola reports strong growth in fourth quarter and full year 2019. Pdf assignment on cocacola company ruhul amin and amirul.
Because of this, coca cola has come up with long term objectives. Marketing and promotions in the coca cola company have infused various item trademarks including the pause that refreshes which was used in 1929 and the have a coke and a smile, that was the slogan the company used in 1979 advertising campaigns and always coca cola, which became the companys slogan in 1993 when its sales of. Headquartered since its founding in atlanta, coca cola makes four of the top five soft drinks in the world, coca cola at number one and. Cola history page for a complete history of the coca. Company background the history of cocacola began in a garden of atlanta georgia, us, more than 100 years ago when john perberton, pharmacist profession, invented the world s most popular drink 8 month may 1886, to discover a taste syrup fragrant and delicious with effect tonic stimulating, restorative, that immediately he began to be. Overseas markets, where coca cola has impressive marketing expertise, is identified as a key. Coca cola industry analysis research paper swot analysis. Available in 1600x11, this powerpoint template is free to download, and ready to use. Eight hundred miles away another great american symbol was about to be unveiled. Company accountant, frank robinson, names the drink coca. In brief the purpose is to market a new innovative beverage packaging for coca cola.
Cocacola was first served in 1886 and even then, the first official logo of cocacola was not the script logo. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by john stith pemberton and was bought out by businessman asa griggs candler, whose marketing tactics led coca cola to its dominance of the world softdrink market throughout the 20th century. Lets look to coca cola egypt as the paper is studying the company in egypt. The coca cola company is an american multinational corporation, and manufacturer, retailer, and marketer of nonalcoholic beverage concentrates and syrups. We have drinks and beverages for everybody and every occasion. It is home to more than 500 beverage brands, some 20 of those billiondollarbrands, including four of the top five soft drinks. The downloadable file is available in jpeg, in large screen resolution 750x530. You can also upload and share your favorite coca cola backgrounds. Coca cola, or coke as we all know it, has a long history. The company also produces and sells other beverages. Miscellaneous backgrounds microsoft powerpoint version. The story of coca cola atlanta beginnings 18861892 it was 1886, and in new york harbor, workers were constructing the statue of liberty. While coca cola are attempting to improve the sustainability of their product design by utilising recycled materials in their production of bottles, critics warn that this is a halfhearted response at rectifying the organisations brand image when a lot of the time, it is the distinctive bottles of coca cola that wash up on the beaches sauven, 2017.
Coca cola s red and white trademark is probably the bestknown brand symbol in the world. Aug 19, 2019 from the star cocacola drink to inca kola in north and south america, vita in africa, and thumbs up in india, the cocacola company owns a product portfolio of more than 3500 products. The packaging has been designed around the brief consider the creation of a new concept form of beverage packaging container for. Coca cola, or coke, is a carbonated soft drink manufactured by the coca cola company. Since its creation, coca cola has been widely recognised for providing refreshing carbonated beverages to consumers across the world.
The bottling operation ownership for the coca cola bottling company tccbce is. A brief history of cocacola, americas most famous export. Vintage coca cola stock pictures, royaltyfree photos. The cocacola company is the worlds number one maker of soft drinks, selling 1. If you see some download free coca cola backgrounds youd like to use, just click on the image to download to your desktop or mobile devices. The bottling operation ownership for the cocacola bottling company tccbce is.
Cola company cocacola history began in 1886 when the curiosity of an atlanta pharmacist, dr. In 1929, cocacola advertised in the saturday evening post with the slogan, the pause that refreshes, one of the most famous slogans in cocacola history and still echoed in advertisements today. The story of cocacola atlanta beginnings 18861892 it was 1886, and in new york harbor, workers were constructing the statue of liberty. It is manufactured by the cocacola company which is located in atlanta, georgia, usa.
We provide powerpoint clip art coca cola for powerpoint backgrounds, which can be used for your ppt slides, use this for your presentation. Free ppt backgrounds for powerpoint templates coca cola. The coca cola brand is globally valued and recognized. Jul 14, 2016 coca cola communication strategies coca cola company makes use of integrated marketing communications to pass information to its target consumers. The network of local coca cola bottling plants continued to grow such that nearly four hundred were in operation by 1909. Company background of coca cola 2147 words 9 pages. In the 20 th century, cocacola was acquired by asa griggs candler, who through clever marketing made coke the most. Mar 03, 2020 the coca cola logo is faded in the background to allow users more free space on the template while still being recognizable to everyone in the room.
Coca cola was first served in 1886 and even then, the first official logo of coca cola was not the script logo. With the presence in more than 200 countries and the daily average servings to 1. As a chandler founded the coca cola company back in 1886 and it is headquarter in atlanta, georgia, united states. Lets look to cocacola egypt as the paper is studying the company in egypt. Now the coca cola has more than 3500 different products and sold in more than 200 countries worldwide coca cola history. Cce opened the new automated storage and retrieval system asrs warehouse in its wakefield factory in the uk in march 2014.